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Bit Origin’s Bold Shift: From Pork to Dogecoin Treasury

Anjali Kochhar
Anjali Kochhar

July 24, 2025

By Anjali Kochhar

Imagine a former pork-processing giant now diving headfirst into memecoin mania. Bit Origin is rewriting its legacy by betting big on Dogecoin.

Once a Chinese pork producer turned Bitcoin miner, Bit Origin has taken a dramatic turn by acquiring 40.5 million Dogecoin approximately $9.9 million worth at an average price of $0.24 per coin. This marks the first step in its ambitious plan to raise $500 million through a mix of equity and debt to build one of the largest publicly held Dogecoin treasuries.

CEO Jinghai Jiang emphasised that Dogecoin, which began as a joke, has now evolved into a liquid digital asset with potential for real-world use, particularly in micropayments. He sees it nearing an inflection point, driven by a surge in developer activity and growing institutional interest in tokenized assets.

This move also appears aligned with Elon Musk’s long-rumoured plans for X Money, a payment layer that may integrate Dogecoin in the future. With Musk’s open support of DOGE, Bit Origin is positioning itself strategically for that potential future.

To fund its DOGE purchases, the company raised $15 million in convertible debt. Beyond treasury holdings, Bit Origin plans to leverage its blockchain infrastructure experience to create services and tools centered around Dogecoin payments and utility.

Following the announcement, Bit Origin’s stock surged nearly 90 percent, reflecting market excitement. However, DOGE itself has been volatile, briefly touching $0.29 before correcting to around $0.26 amid broader market consolidation.

Unlike previous speculative memecoin plays by public firms, Bit Origin’s strategy is unique it aims to build consumer-facing utility around Dogecoin rather than just holding it as an asset. This approach could establish DOGE as more than just a meme and bring it closer to mainstream adoption.

Bit Origin’s transition from livestock to ledger is a bold experiment in treasury innovation. As it builds out its Dogecoin-powered vision, the world watches. Could this memecoin strategy shape a new path for corporate treasuries and redefine utility in crypto? One thing’s certain  the story of Bit Origin and Dogecoin is just getting started.

About the author

Anjali Kochhar covers cryptocurrency and blockchain stories in India as well as globally. Having been in the field of media and journalism for over four years now, she has developed a sharp news sense and works hard to present information that goes beyond the obvious. She is an avid reader and loves writing on a wide range of subjects.

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